GOeureka

Oktober 04, 2018

Hotels are the most sought after places when we are vacationing out of town, or what is commonly referred to as travel. In various regions in Indonesia, there are generally many hotels that are ready to become lodging places for travelers. It will not be imagined, if we go to a place but there is no place to stay like a hotel. Do we have to stay at a friend's or brother's house? Of course not, because not all the places we visit are close to the homes of friends or relatives.

The hotel website is a website that provides hotel bookings directly or commonly known as hotel bookings by selecting a schedule that can be determined by the website itself, or the mobile application (if available, depending on the party providing the hotel booking service). This hotel booking will make it easier for travelers who have difficulty in finding a place to stay at the destination. It's easy isn't it? Only by accessing the website or application, we can book hotels directly with a self-determined schedule.

currently dominated by online travel agents. OTA generates around 70% of online hotel bookings and this has an impact on hotel direct bookings, profit margins and loyalty programs. GOeureka wants to change the scenario by first placing hotels and customers. Using blockchain technology, GO intends to help hotels and customers by introducing non-commissioned bookings, accepting payments via cryptocurrency that have no merchant fees and changing traditional brand loyalty programs. GOeureka strives for a new symbiosis where hotels still control their brands and create value for consumers on the platform, according to the company. GOeureka 'Vision for the future of the travel industry is an online ecosystem that supports where all companies get the opportunity to develop and benefit from providing the best goods or services to tourists.

As a hotel technology partner, GOeureka wants to offer web experiences and networked applications without the high commission structure imposed by OTAs today. The company said it provides an affordable and efficient platform for hotels and consumers to connect with each other directly and make transactions with one another, removing unfair commissions for OTAs which ultimately reduce hotel margins and increase consumer prices. This benefit is then passed on to the customer.

GOeureka Transparency And The Blockchain

A key feature of the blockchain accountability. Going to use the blockchain to make sure that accountability and transparency are maintained in the ecosystem. Go will replace the pay to play arrangement utilized by most travel agencies. The platform will be unbiased and no commission will be charged on users. On GO, hotels will no longer need to pay for visibility. The results will be determined by the performance of the hotel and the reviews it gets from its users.

GOeureka Hotel Booking Loyalty Programs With The Blockchain

If a hotel wishes to integrate, the GO ecosystem will offer an API where a hotel can link their inventory with the reservation system. There will be guides offered to the hotel's IT department to make the seamless integration. Going through a strategic partnership.

PRODUCT OVERVIEW
The GO platform includes the following: 1) Website with booking and payment functionalities 2) Mobile application for customers and hotels to communicate directly with each other 3) A centralized database and server to store Personal Identity Information (PII), customer booking details, and data from hotels 4) Utilize Ethereum blockchain and smart contract to generate decentralized GO Tokens and execute payout requests

GO will store the PII, customer booking details, and hotel data off-chain to avoid pushing up network transaction fees and ensuring the immediate execution of user activity. GO will look to move its entire platform on the chain in the future, with the introduction of new blockchain technology (i.e., Raiden) that allows instant execution at minimum to no cost.